Coles products make their way to NTUC Fairprice
Coles has announced a joint partnership with NTUC FairPrice, Singapore’s largest grocery chain, to launch its own-label and third-party sources products. This is the first Australian supermarket retail export deal in Singapore. Coles’ own brand products were first made available at FairPrice’s Australia Fair that took place across all FairPrice stores island-wide and online from April 7 – April 20. Singaporeans can expect over 140 products at Coles’ dedicated sections across FairPrice stores by June 2022.