Expansion of cloud kitchen network
Southeast Asia’s ride-hailing company, Grab, is partnering with Indonesia’s cloud kitchen startup, Yummy Corp, to strengthen its food business in Indonesia. The partnership expands their combined networks to more than 80 cloud kitchens in seven cities, giving culinary entrepreneurs access to facilities to launch virtual restaurants and expand their reach. Yummy Corp will assist brands to set up stores, and handle branding and staff training, while Grab will assist with delivery and data analytics. Merchants registered with Yummy will be integrated into Grab’s ecosystem, where there are currently more than 200 brands.