Representative Office registered in Singapore.

Welcome to the official website of USA Poultry & Egg Export Council ASEAN office. The Council is the trade association of the U.S. Poultry & Egg Industry that is dedicated to increasing the awareness and consumption of U.S. poultry & eggs worldwide. The website contains useful information for institutional and trade users as well as individual consumers of U.S. poultry. For more information about our office, please click link below.

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New Country Reports

For new country reports recently released by USDA Offices in the ASEAN region, click the link below to go to Export Assistance.

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The digital version of the Buyer’s Guides for U.S. Poultry and Egg products are available now.

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New Country Reports

Country Reports from USDA ASEAN offices have been updated. See Export Assistance under Resources and Library.

In The Region


Cambodia to get two new Makro stores
Thai discount wholesaler Siam Makro Pcl plans to open 2 new Makro stores in Cambodia, 30 in Thailand and 3 in India in line with its expansion Read More



Paris Baguette opens two more outlets
Paris Baguette has opened its third and fourth stores in Jakarta and Bekasi, marking five months after the bakery chain entered Indonesia in Read More

Malindo expands food business with new restaurant
Sunny’ chick, the new restaurant brand of Malindo Food Delight, is boosting the company’s food business. Since opening the first branch  Read More



Taco Bell offers complimentary Crunchy Tacos to customers
Malaysia’s 8 Taco Bell outlets are giving away a free Crunchy Taco for all dine-in and takeaway orders with a minimum RM20 (USD4.50) spend Read More



New innovative retail and dining concepts at Ayala Malls
As COVID-19 measures ease, Ayala Malls is set to add more innovative retail and dining concepts to support its consumers’ active and healthier Read More

JustKitchen opening two locations in Manila
JustKitchen will open 2 locations in Metro Manila. JV Co, a joint venture company of JustKitchen Holdings Corp and TDG Ventures Inc, have  Read More



Coles products make their way to NTUC Fairprice
Coles has announced a joint partnership with NTUC FairPrice, Singapore’s largest grocery chain, to launch its own-label and third-party sources  Read More

Ho Ma Chicken Rice opens first outlet
Ipoh’s popular chicken rice store has launched its first hawker stall at Jurong West. Ho Ma Chicken Rice is known for its flavorful food items at  Read More



USD3 million investment for Tops Market’s new model
Top grocery chain, Central Retail has invested USD3 million to build Tops Market’s first standalone supermarket in Bangkok’s Pattanakarn Read More

Restaurants Development opens 28 KFC stores
Following new sales records in Q1 and the growing restaurant sector, Restaurants Development Company (RDC) is gearing to open at least 28  Read More