Representative Office registered in Singapore.

Welcome to the official website of USA Poultry & Egg Export Council ASEAN office. The Council is the trade association of the U.S. Poultry & Egg Industry that is dedicated to increasing the awareness and consumption of U.S. poultry & eggs worldwide. The website contains useful information for institutional and trade users as well as individual consumers of U.S. poultry. For more information about our office, please click link below.

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New Country Reports

For new country reports recently released by USDA Offices in the ASEAN region, click the link below to go to Export Assistance.

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The digital version of the Buyer’s Guides for U.S. Poultry and Egg products are available now.

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New Country Reports

Country Reports from USDA ASEAN offices have been updated. See Export Assistance under Resources and Library.

In The Region


Creative young chefs embrace farm-to-table cuisine
Two talented, creative young chefs are creating a culinary buzz in Cambodia. The gastronomic journey at Shinta Mani Hotels tantalizes guests Read More



Food order made easier with new app
Eka Bogainti, operator of Japanese QSR chain Hokben has launched the New Hokben App to make it easier for customers to enjoy items on the menu Read More

A&W launches Duo Loaded menu series
Following the popularity of Duo Loaded last year, A&W Indonesia introducing a new 2023 Duo Menu series to celebrate Indonesia’s Independence  Read More



Ezee Food expands RTE range
Ezee Food has expanded its retort RTE product range to cater to busy families. The range consists of full rice meals such as Chicken Bukhara  Read More

KL culinary event in Sept set to draw F&B professionals
The popular culinary event Culinaire Malaysia 2023 (CM2023) is set to return in full force this September. Held in conjunction with Food  Read More



Old Town White Coffee enters Filipino café scene
Malaysian brand Old Town White Coffee has launched its first store in The Philippines. With its rich Malaysian heritage and dedication to the Read More

The Aristocrat enters ‘150 Most Legendary Restaurants in the World’
Lifestyle website TasteAtlas has listed The Aristocrat in its “150 Most Legendary Restaurants in the World” list. It is the only Filipino  Read More



Honbo opens first Singapore outlet
A new hipster burger joint has opened in Chijmes in Singapore. Honbo, founded by a former doctor, serves burger patties freshly ground  Read More

American teppanyaki chain Benihana is now open
Famed Japanese steakhouse chain, Benihana is open! Founded by former wrestler Rocky Aoki, the restaurant combines meals with entertainment  Read More



All cheese, no meat at Burger King
Burger King has launched a new burger with no meat and a jaw-dropping amount of cheese. The “real cheeseburger” is being touted as a bun filled Read More

Young Thai chefs shake up Bangkok’s food scene
A group of top young cooks is creating buzz around fine dining in the capital, traditionally known for its affordable and spicy local fare. Read More



Aeon Vietnam to expand South
Aeon Vietnam received a USD41 million loan from the Japan Bank for International Cooperation (JBIC) and Mizuho Bank to expand its presence Read More

Hanoi’s Michelin-recommended chicken shop sells 800 soups daily
Nguyet’s Chicken Pho has been one of Hanoi’s most popular street food spots since it opened in 2009. It was recently recognized by the Michelin Read More