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The USAPEEC Tailored Seminar and Cooking Contest was held on March 12, 2026, at Haiphong Tourism College in Haiphong city. The event opened with an introduction to USAPEEC and the U.S. poultry industry, followed by a live cooking demonstration by Iron Chef Le Xuan Tam, who presented four recipes...

On March 16 and 17, we held two U.S. poultry masterclasses with the Professional Institute of Excellence (PIE) in Phnom Penh. To encourage cross-cultural exchange of ideas and culinary inspiration, Chef Ryan Goh, a renowned chef-instructor from Singapore’s Nanyang Polytechnic was invited to deliver the lessons. The first day’s...

  Funded by the American Egg Board, USAPEEC conducted two technical product demonstrations for The Table Group, which manages over 80 outlets nationwide under Nono’s and The Coffee Bean & Tea Leaf—and for The Matcha Tokyo, a premium café brand with 25 outlets nationwide. Led by Chef Alvin Ong...

  Held at Hoan My Resort, Ninh Chu, Khanh Hoa Province on January 14, the Stars Chef Khanh Hoa with U.S. Chicken 2026 event, themed “U.S. Chicken on Vietnamese Dining Tables,” attracted 11 teams of professional chefs from across the province. The program opened with a training session on...

Between January 12 to 14, 2026, USAPEEC ASEAN participated in the USDA’s first Agricultural Trade Mission (ATM) to Malaysia since 2015. Helmed by Undersecretary of Agriculture Luke J. Lindberg, the ATM saw U.S. cooperators engage with key government agencies, retailers, and trade stakeholders, as well as strengthen existing agricultural...

The USAPEEC Tailored Seminar and Cooking Contest took place on January 6, 2026, at the Hanoi Hospitality and Tourism College. The event began with a training session on cold chain management and food hygiene, before Iron Chef Le Xuan Tam showcased four U.S. chicken recipes in a live cooking...

26 students enrolled in Nanyang Polytechnic’s (NYP) Diploma in Food and Beverage Business program took part in our U.S. dried egg masterclasses on November 12 and 13. Hosted by Chef Aaron Tan of Man Fu Yuan, the sessions showcased two Cantonese dim sum recipes that make use of U.S....

On November 13, we held a cold chain and hazard analysis critical control point (HACCP) management seminar in Phnom Penh, Cambodia, hosted by food safety specialist Rommel Sim Gerodias. Divided into five segments, the lectures were broken up with group discussions and activities to promote comprehensive learning and knowledge...

On November 20, Entrepôt, an Anglo-Asian restaurant in Singapore conducted their annual media tasting night to promote their seasonal Christmas menu, but this year with a U.S. poultry twist. As the winners of Sizzle Showdown 2025, Entrepôt was supported by USAPEEC this year in the form of additional media...

The event was held at Furama Resort Danang on November 11, 2025, bringing together 16 professional chef teams—each consisting of two chefs—representing hotels, resorts, and restaurants from Danang and the central region. The morning session featured a training workshop on cold chain management and the safe handling of U.S....